Source of truth: toolkit/templates/stop-comms-pack.md. Edit it there; this page is regenerated on build.
STOP client communications pack
The narrative frame (approved story — use everywhere)
Stability investment as a client benefit. The frame, in one paragraph:
We are investing a defined period in the stability, security and performance of the platform your business runs on — hardening the foundations before a step-change in how fast we can deliver for you. Support continues, urgent fixes continue, and everything we've committed to you is being honoured or re-planned with you directly.
Framing rules:
- Lead with the benefit, not the pause — "investing in stability" and "faster delivery afterwards", never "halting development" or "freezing the roadmap".
- Be concrete about what continues — support, S1/S2 fixes (rapid-fix SLAs), regulatory-date work, and every commitment in the client-commitment register.
- Give dates — a defined window with a review point beats an open-ended pause in every client conversation.
- Never blame — no "legacy mess", no "tech debt crisis"; the story is investment, not confession.
Letter / email skeleton
Subject: Investing in {product} — what this means for {client}
Dear {name},
{Opening — the investment, framed as above: what we're strengthening and why it benefits them; one sentence on the outcome — materially faster, safer delivery.}
{What continues — support unchanged, urgent fixes to the usual SLAs, your committed work: state the specific commitment(s) from the register and their status/date.}
{What changes — new feature and configuration requests during the window are logged and prioritised for the resumption of delivery, with dates confirmed at that point.}
{The window — start date, expected duration, review point.}
{Named contact and the standing cadence call where they'll hear progress.}
{Sign-off — account lead, not a generic inbox.}
Account-lead talking points
- The platform their schemes, quotes, MTAs and claims run on is getting a dedicated stability and security investment — this protects their book.
- Nothing they rely on today stops: support, incident response and urgent fixes run to the same SLAs throughout.
- Every commitment we've made to them has a named owner and a disposition — walk them through their rows, not the programme.
- Regulatory-dated work is ring-fenced and unaffected. Full stop.
- New requests aren't refused — they're logged, and they'll be delivered faster after the window than they would have been before it.
- What follows is a step-change in delivery speed; this window is what makes that safe.
- If pressed on "why now": the honest, approved line is that we're re-tooling how we build so we can deliver at a pace the old approach couldn't sustain — from strength, not from failure.
FAQ skeleton (draft answers — approve before use)
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Does this delay my feature? {If in the register as honour: no — confirm date. If renegotiate/fold: the date is moving and here is the new one, agreed with you — plus why it arrives better.} Every commitment has a disposition; none are silently dropped.
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Why are you pausing development? Is something wrong? Nothing is wrong — we're investing a defined window in stability, security and performance ahead of a significant increase in delivery speed. Pausing new feature work briefly is what makes that investment fast and safe.
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What happens if something breaks during the window? Support and incident response are unchanged. Urgent issues interrupt the window under our published severity SLAs; they are not queued behind it.
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Is AI writing my software? AI agents do the building; our engineers direct, review and govern every change, and a human authorises anything irreversible. Our client transparency & due-diligence standard sets out the full position, including the due-diligence annex for your procurement and vendor-risk teams.
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Is my data used to train AI models? No. Client data is never used to train models, and our approved tooling carries no-training terms — detailed in the same transparency pack.
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What about the config change / MTA update I've already asked for? It's in our commitment register with an owner and a disposition — {state it}. Regulatory-dated changes proceed regardless of the window.
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Does this change my contract, renewal or pricing? No. Where a delivery date in a contract moves, we'll agree that with you explicitly as a variation — nothing changes unilaterally.
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When does delivery resume, and what's different afterwards? {Date/review point.} Afterwards: materially faster delivery with stronger built-in quality and security gates — we'll show you, not just tell you, at your first post-window cadence call.
Re-engagement note skeleton (when RAPID delivery resumes)
Subject: {product} — delivery resumes {date}
Dear {name},
{What the window achieved, in their terms — stability, security and performance outcomes, not internal jargon.}
{Their commitments — each register item's confirmed delivery date under the new model.}
{What's different — the faster cadence they'll see, and the standing rhythm where they'll see it.}
{Invitation — first cadence call / demo date.}